Mist this breakthrough, lightweight dry oil into lengths for a glow that leaves them at a loss for words. Works pre and post styling to restore hair health by infusing intense hydration and powerful nutrients. Marula Oil and Shea butter give unprecedented shine, enhanced color and touchable softness. This genius formula doubles as an antioxidant-rich body spray that replenishes skin, leaving it nourished and radiant.

For creating sleek styles and defined texture with medium hold. This Is A Medium Hold Finishing Gum is a workable, lightweight styling gum without any sticky or greasy residue.

Want that surf-and-sand kind of hair? This breakthrough aerosol delivers that salty, windswept look in seconds without heaviness, stickiness or drying.

Borrowing from skincare technology, Thirsty Girl features a pateted Hyaluronic Acid Technology that forms a rich moisture barrier for deep hydration and protection against hair-damaging pollutants. Pure Coconut Milk smoothes, nourishes, and strengthens hair with every use to prevent breakage and split ends. Hair is smoother, shinier, and frizz-free for up to 24-hours. *In clinical testing, hair had 24-hour frizz control after one use.

Use this primer as a basecoat for defined, humidity-proof curls that refuse to lose shape, smoothness or shine. Packed with sweet almond oil, this innovative formula normalizes hair condition, creates uniform texture and seals in moisture. And thanks to sea kelp, curly hair gets a boost of nutrients that nourishes the scalp to help strengthen hair and prevent breakage. No wonder it’s Sold Out.

This coconut oil-infused gel is the foundation in creating the hydrated, lived in, undone hair of right now. Inspired by the international jet set kids, Rich Kid's moisturizing properties give you the hair you've always wanted.

This high-powered in-shower treatment performs like a traditional hair mask but works in under a minute. A multi-tasking mix of moisturizers, including Alma Oil and Cupuacu Butter deep condition, repair and strengthen hair, while Apple Cider Vinegar adds dramatic shine. 360-degree spray application coats each strand to moisturize completely. Use once a week to ensure against all kinds of damage.

Be the one they envy. This innovative leave-in conditioning balm melts into lengths and instantly boosts hydration. Its feather-light formula detangles and smooths hair, leaving desirable radiance and workability.

This nutrient-dense, sulfate-free cooling scrub is like a detox in a bottle. Designed to eliminate impurities, it soothes and purifies your scalp after you’ve over-indulged in heat styling and coloring, locks will look shinier, softer and healthier. Apple cider vinegar clarifies the scalp, while walnut oil helps hydrate and nourish the scalp and hair. Being LOW KEY is anything but basic.

This invisible dry shampoo erases mild dirt and oil with gentle, finely milled volcanic ash, reviving your hair and scalp without leaving it dry or brittle. Gentle enough to refresh styling throughout the day and in between blowouts.

This heavy-duty dry shampoo allows you to go even longer between washes; even after workouts. Detoxifying charcoal powder lifts dirt and build up while absorbing oil and sweat. Cooling, calming white tea powder calms scalp and strengthens hair follicles.

Like a topcoat for nails, this UV protecting glaze instantly forms to hair, creating a transparent, weightless shield that adds intense color depth and dimension and prism-like shine. Amla Oil nourishes, strengthens and softens hair after the wear of color treatments. Seals the cuticle to prevent color fading and damage from heat tools, leaving your hair looking as Expensive AF

For enviable shine, piecey separation and the perfect amount of morning-after grit, work this spray through hair for must-have, it-girl style. All hair types welcome.

Give your hair a heat-free volume and texture boost with this multi-tasking, oil-absorbing dry shampoo. Turmeric lightly cleanses while charcoal powder lifts dirt and buildup for a medium cleanse that revives and refreshes your style.

Get your look on point with Car Service. This unique formula offers style memory, body and easy workability. Heat style and you’re left with truly nourished, ultra-smooth and shiny lengths with control, all the things you expect from the perfect blowout.

This cool, new mist rehydrates parched, overworked hair and creates a smooth, shiny, detangled foundation for styling. Nutrient-rich coconut oil guards against heat and static while strengthening hair at the same time.

Want that surf-and-sand kind of hair? This breakthrough aerosol delivers that salty, windswept look in seconds without heaviness, stickiness or drying.

This invisible powder coats each strand of hair with Betonite Clay to weightlessly add density and grip so you can style your hair to new heights and have it stay that way.

Bring dull blonde and pastel shades back to life with this ultra-nourishing, brightening formula designed to restore color, shine and silkiness. Apply to parched strands that need the most TLC or all over for selfie-ready style. Rock this must-have formula to freshen blonde, violet, pale pink, lavender or gray tones.

Use Instafamous daily to get the silky, workable lengths that get you noticed. Brighten blonde, violet, pale pink, lavender or gray tones with this cleanser that delivers intense shine, softness and rich dimension.

Hair no longer needs to suffer the 24/7 demands of a jet-set life. For deep moisturizing and damage control, apply throughout lengths or to areas that need additional repair. Blow dry for the soft, lustrous and totally in-control style of a Hot Girl.

Use this rich, nourishing shampoo to counter the effects of a work hard, play hard lifestyle. This formula instantly infuses deep hydration to revive overworked, moisture-deprived lengths. All you’re left with is the smooth, shiny and tamed hair of Hot Girls everywhere.

Add major life to flat, fine or thin locks with 30,000 Feet’s lightweight volumizing formula that infuses maximum lift without weighing hair down.

This feather-light volumizing shampoo is your ticket to sky-high volume and insane body. Its genius formula detangles, hydrates and softens while leaving lengths bouncier, fuller and suppler.

For creating workable texture, particularly in short haircuts. This Is A Forming Pomade is a lightweight formula that allows you to style and rework your hair, without any sticky or greasy residue.

Illuminating and regenerating mask ideal for colored hair.
It's formula is designed to deeply nourish colored hair without weighing it down, while also making it soft and silky, improving the duration of cosmetic color. 

Protect, enrich and get your brunette hair back to its deep, luscious state. Neutralize unwanted orange and red tones with its unique toning teal complex and saturate brunette strands with strength, glass-like shine and reveal your richest, most opulent brunette hair yet! Use following THE PERFECT BRUNETTE Sulfate-Free Shampoo to instantly banish the brass and to achieve glossy, bombshell brunette hair every time you shower.

Formulated with the first-ever blue-green toning complex to instantly banish orange/red tones in brunette hair. Basic color wheel theory teaches us that blue cancels out orange and green eliminates red. However, the effects of color fading, sun damage and residual oxidation can leave brunettes with a combination of both red and orange brassy hues. Well, not anymore! PRAVANA is ready to reveal your best brunette yet with an exclusive, highly-pigmented blue-green formula that instantly neutralizes those unwanted tones and banish all that brass.

Utilizing a special dye to beautifully tone hair, this perfect shampoo cleanses and brightens blonde hair, like never before. A sulfate-free blonde shampoo option, to keep blonde beautiful and brass-free between salon visits. Bring strength, shine and elasticity back into the hair with added keratin, wheat and silk amino acids with this crowd-stopping shampoo!

Repair, revive and nourish blonde, silver or highlighted hair with this blonde-perfecting, multi-purpose leave-in mist. Provides an instant burst of moisture to hydrate and detangle strands, while optical brighteners protect and enhance blonde radiance. The two-phase, all-inclusive formula perfects color with Chamomile to keep blondes brighter without weighing hair down.

No one needs deep treatments and restoration nourishment more than blondes; all that lightening wreaks havoc on strands, leaving them brittle and in need of some love. Well, here’s the perfect solution! This deeply nourishing weekly treatment transforms hair from brassy to sassy in less than five minutes! Thanks to its exclusive dual violet dye system and optical brighteners, this luxurious, deeply nourishing treatment instantly neutralizes unwanted yellow tones and kicks brassiness to the curb.

Banish brass forever with THE PERFECT BLONDE Purple Toning Conditioner from the brand that knows color! Utilizing a special dye to beautifully tone hair without sulfates, this conditioner, along with THE PERFECT BLONDE shampoo, softens and brightens blonde hair like never before. Perfect your blonde every time you shampoo with added keratin, wheat and silk amino acids.

Make your ChromaSilk VIVIDS and bright hair colors last longer than ever with ChromaSilk VIVIDS Color Protect aftercare. Specifically formulated to work with the very special cationic dye system employed in ChromaSilk VIVIDS colors. ChromaSilk VIVIDS Color Protect aftercare works to ensure long-lasting, bright color.

Make your ChromaSilk VIVIDS and bright hair colors last longer than ever with ChromaSilk VIVIDS Color Protect aftercare. Specifically formulated to work with ChromaSilk VIVIDS colors special catatonic system, ChromaSilk VIVIDS Color Protect aftercare works to ensure long-lasting, bright color.